MEET BIPI!
Bipi is a car rental company revolutionizing mobility with its subscription-based models.
I bring over seven years of experience in advertising and marketing, including three transformative years as Brand & Creative Director at Bipi.
These campaigns showcase the standout work I crafted during my time with this innovative client.
CARmasutra
“We know people have s❤x in cars”
R.I.P “The car owership”
“As much expenses you take, as many savings you keep”
LEADERSHIP
During this time, I led a team of designers, managing their daily tasks and organizing the department’s workflow through Asana. We became the benchmark for organization within the company. Together, we transformed an almost non-existent brand into one with a strong identity and recognizable name, leaving a lasting impact on its growth and positioning.
CLIENT SKILLS
Working closely with the client it was an invaluable experience. I gained deep insights into their mindset, work methods, and the critical importance of understanding the product to communicate it effectively to the target audience. During my time, I witnessed Bipi’s expansion into five new European markets, an extraordinary journey of personal and professional growth within a thriving company.
VIDEO CREATIONS
While focusing on Bipi’s brand image, I dedicated myself to creating all the visual content published. Every video featured in this portfolio was professionally filmed but personally edited by me. This hands-on approach ensured each piece aligned perfectly with the brand's vision and storytelling objectives.
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